Brex is reimagining the financial systems that make every growing company tick.

B-Reel is delighted to be their agency partner in this journey to build the brand and challenge the the financial services status quo. 

With their fresh, new brand system in place, B-Reel brought this to life in a full digital eCommerce campaign. This work was based on the belief that while mission statements and manifestos are wonderful things, buttoned up finances are better. We sought to bring that message home though simple, powerful digital marketing.

A cohesive set of work was created to speak to the variety of services Brex provides for their Mid-Market customers. The final campaign rollout included a massive out-of-home campaign, including a digital billboard in front of Las Vegas’ Caesar Palace, a full social media campaign, online advertising, partnerships, and more.